Use our Search Engine Assist service to help get your website (and your business) get found online.


What is Search Engine Assist?

So, you may be asking "What is Search Engine Assist? And how does it help my website get found?" Both good questions.

In short, Search Engine Assist (or SEA) is a tool that will help optimize your website so that it ranks as high as possible in search engine results (Google, Bing, DuckDuckGo, etc.). It's a tool, designed for beginners, that will help you with both on-page and off-page Search Engine Optimization (SEO), as well as local business listing services and social media.

Search engines keep the exact details on how they rank websites secret. However, there are a few known methods that can be used to get your website higher in the list. And, as research shows, most search engine users only look at the first page of search results. For this reason, it is safe to conclude that the higher your site is, the more clicks you will get.

SEA will create a plan for you to follow to give your business the best chance at getting found by new customers. It does this by guiding you through a wizard with several questions about your business. Once you complete the wizard, the tool will create the plan for you to follow to maximize the SEO for your website and business.

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How to purchase Search Engine Assist

To purchase the SEA service for your domain, you first need to log into your MacHighway Client Area. If you do not know how to do that, you can find a guide here.


Once you are logged in, click on Order New Services in the Shortcuts menu on the lower left-hand side of the screen. Or, you can click on Services in the upper menu bar and select Order New Services from the drop down menu.

Products - SEA

Now, at the Products page, choose SEO from the category list and click on the Order Now button for Search Engine Assist.

Purchasing Search Engine Assist

On the order summery page, you can review your order. If you are satisfied with the order, click on the Checkout button to the right to proceed with the order.

Checkout - Search Engine Assist

Choose your payment method, check the boxes once you read the Terms of Service, and click on the Complete Order button. Once you process your payment, you can return to your client area to begin using your SEA service.

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Using Search Engine Assist

Now that you have purchased your SEA service, lets start using it. To start, you will need to access the tool in your client area. If you do not know how to do that, you can find a guide here.


Once you are logged in, Click on the Services block in the center of your Client Area home page. Alternatively, you can click on Services in the upper menu bar and then select My Services from the drop down menu.

My Services

You will now be looking at a list of all of your services. Click on the Search Engine Assist to view that service.

Search Engine Assist Management Page

Once the SEA home page loads, you will see a link to Login to Search Engine Assist at the bottom of the screen.

If this is your first time using the tool, it will open with to the Set Up Wizard. Otherwise, you will be at the Dashboard.

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The Search Engine Assist Wizard

The first time you run the Search Engine Assist tool, it will start asking you questions regarding your business. This is to form a plan that is tailored to your business. Answer the questions as best and as accurate as you can to get the best results.

Let's Go

First, you want to enter in the name of your business. If we do not find your business in this step, do not worry, this is what we are looking to correct.

Enter your business name and then click Next.

Add your business data

Now, you will be asked to enter some basic information about your business. This includes:

  • Business name
  • Business website
  • Email
  • Phone number

Enter your information and click Next to continue.

Add your business address

Here, you will enter your business address. Once again, click Next to continue.

Your business operating area

Add a maximum of two locations where your business operates, or you can choose Nationwide in USA.

If you enter a city name, you can use the slider to modify your operating area. It is best to be as accurate as possible.

Click Next once you are happy with your options.


Now you will be asked to enter between five to fifteen keywords for your business website. These keywords will be used to match internet searches to your website.

Once you enter a few keywords, the tool will offer you some example keywords. Choose the best words that work for your business and click Next to proceed.

Add your business categories

Here, you can enter up to ten categories that your business would fall into. Be sure to set the best match as your Primary category by clicking on the Edit icon at the right of the current Primary category (it looks like a pencil). Try to choose categories that align best with your business. You should strive for quality over quantity here.

This time, just to keep us on our toes, click on Continue once you are satisfied with your choices.

Closest Competition

In this section, you want to enter the websites of your three biggest competitors. This will help keep an eye on what they are doing. Choose three and click Next to complete the onboarding wizard.

Summery of your Business

You will now see a summery of your current SEO status. The Jump Start section will offer a few recommendations for you to begin with. You will be able to access this at any time.

To begin using your Search Engine Assistant Dashboard, click on Go directly to the product at the bottom of the screen.


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The Search Engine Assist Dashboard

After you go through the initial Onboarding wizard, you will be at your SEA Dashboard. This Dashboard will guide you through optimizing your website SEO to help you get found by new customers. If you just completed the onboarding wizard, you many need to give the tool some time to complete it's calculations.


In the Overview tab, you will see a summery of your SEO status, with several, easy to read graphs that will show you, at a glance, how your website is performing. This includes graphs for Search Engines, Social Media and Local Marketing.

Whenever someone mentions your business or website, or posts a review on any review websites, social media, and local directories, you will be notified here. You will also be notified of activity on your competition social media and Google rankings. This information is updated live. There will be a list of tasks for you to complete to get the most out of your website SEO. This will be a summery of the Tasks page, discussed below.

If you have not done so already, there will be a link to begin setting up your Google My Business account. This is highly recommended to be completed as soon as possible.

Lastly, towards the bottom of the Overview page, you will see links to related articles that you can read to help you understand the importance of Search Engine Optimization.


This section will give you a list of tasks to complete to maximize your site SEO. Each task will include clear instructions, many with video tutorials, and an estimated time for completion. The tasks are divided into three categories:

  • Search Engines
  • Social Media
  • Local Marketing

You do not need to complete them all at once, only when you have some available time. Every task you do complete will help the tool as well as your website and business.


The Reports section will show your current progress in maximizing your website SEO. The reports are also divided into several categories.

Search Engines

From here, you can find several reports that track different metrics of your website searches, as well as your competition. There is too much information here to go over it all in this guide.

Social Media

Monitor your social media accounts from one place in this section. You will also see your competitors social media activity.

Local Media

Get an overview of many of your local listing and review sites and see quickly which sites you are set up on and any new reviews on these sites.

Google My Business

Get an overview of your Googly My Business account.


View you Google Web-Analytics information. You must connect your Google Web-Analytics account for the tool to display your information here.


The General section is where you can update any of the information that you entered in the Onboarding wizard, in the event that your situation or information changed. Most of the categories here are self explanatory, but there are a couple that stand out.


You can click on this option is you wish to go through the Onboarding tool again. Be aware that this will delete all of the current information that you have entered and will not be able to recover it one you start a new process.

Mobile App

You can download a mobile version of the tool to your mobile device so you can keep track of your business on the go.

Still Having Issues?

If you are still having issues, you can contact our Customer Support in the following methods:

Live Chat

You can connect to our Live Chat Support Team from your MacHighway Client Area. If you are not sure how to do this, you can find a guide here.

Our Live Chat team is available Monday to Friday from 9:00 AM to 7:00 PM Eastern Time.

Support Ticket

You can submit a support ticket to our Support Team from your client area.

Our ticket Support Team is available 24/7/365.

Phone support

Our phone support is currently unavailable

You can contact our Phone Support Team using the following number:

  • US/Canada 1-888-974-0334
  • International 1-727-800-3606

Our Phone Support team is available Monday to Friday from 9:00 AM to 7:00 PM Eastern Time.

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